About BestIndian™: Where Heritage Meets Science-Led Natural Luxury

Born at the intersection of Ayurveda and performance, BestIndian™ crafts natural luxury skincare, hair care, and alcohol-free perfume elixirs rooted in Himalayan botanicals and refined by modern science. Each product reflects our commitment to purity, transparency, and responsible Indian craftsmanship.

A vibrant red hibiscus flower and aloe vera plants, key organic ingredients for BestIndian™ natural cosmetics, thrive on a lush Himalayan hillside overlooking misty valleys at golden sunrise.


Where Truth Meets Luxury Beauty in India

The crisp air of the Himalayas. The whisper of ancient Ayurveda. The assurance of modern science.

This is where BestIndian™ was born — a world where beauty is honest, luxury is ethical, and every jar and bottle tells a story of integrity. Our range spans performance skincare, restorative hair care, and exquisite alcohol-free perfume elixirs — all crafted to deliver results while honouring purity, sustainability, and Indian heritage.


A Journey of Resilience & Reinvention

The authenticity of BestIndian™ is rooted in the journey of its founder, Nitin Sahrawat. After a prolific fifteen-year career as an actor in Mumbai, he chose to leave a life of glamour for one of purpose. He embarked on a path of reinvention, returning to his education to become a registered lawyer and dedicating himself to animal welfare and environmentalism. This brand is the culmination of that journey—a business built not on profit, but on a promise to create a medium for positive change.


Ancient Ayurvedic manuscript surrounded by hibiscus flowers, amla fruits, and green leaves — symbolizing BestIndian™’s blend of heritage and botanicals in luxury beauty care.

Our Roots: Ayurveda, Himalayan Purity & Science

Our journey begins in the Himalayan foothills of Dehradun, where partner farmers cultivate potent botanicals in mineral-rich, organic soil. We blend centuries-old Ayurvedic knowledge from classical texts with modern formulation science to create trademarked bioactive formulas.

From Ancient Texts to Modern Research

Our formulations draw on Ayurvedic classics such as the Charak Samhita and Sushrut Samhita, then undergo modern R&D to translate botanical efficacy into reproducible, high-performance products.

Manufacturing & Quality

All BestIndian™ products are produced in a single, transparent supply chain. Our manufacturing facility is GMP, ISO 9001:2015 & COSMOS Organic certified, carbon-neutral and cruelty-free. These certifications apply to our facility and processes; they ensure rigorous quality control, sustainability, and traceability at scale.


Scientist in a modern cosmetics laboratory pouring natural extract into a beaker — representing BestIndian™’s fusion of traditional Ayurveda with advanced scientific research.

Our Uncompromising Purity & Transparency

We are obsessive about what goes into — and stays out of — our products. This is our non-negotiable guarantee to you.

  • Pure Formulas: No parabens, no sulfates, no random synthetic fillers, no hidden toxins.
  • Total Transparency: We disclose full ingredient lists so you can make informed choices.
  • Ethical by Design: 100% vegetarian formulations and cruelty-free practices where applicable.

For detailed declarations of our promises — safety, ingredient transparency, and our carbon-neutral manufacturing — see Our Philosophy & Promises. For origin, heritage, and craft-focused storytelling, visit Natural & Organic Luxuries.


The Power in Every Bottle & Jar — Brands and Innovation

BestIndian™ is the umbrella for a portfolio of trademarked Indian luxury brands, each crafted with a specific purpose:

  • Moviestar™ — Professional-grade skincare and hair care designed for actors and performers who demand camera-ready results without compromising skin health.
  • Elixir of Youth™ — Anti-aging formulations marrying Ayurvedic botanicals with modern actives.
  • GlowPotion™ — Lightweight formulations for a natural, luminous finish.
  • Luxury of India™ — Celebrating India’s rare botanicals and artisanal traditions in high-performance formulations.

Each of these lines is trademarked and rooted in the same purity and manufacturing standards described above.


From Our Founder: A Promise of Authenticity

“As an actor for over fifteen years in Mumbai, I learned that the most powerful connection is built on authenticity. I created BestIndian™ because I wanted safe, honest performance-grade beauty that supports artists and everyday users alike.”

Nitin Sahrawat, Founder, BestIndian™

Read more about our founder


Scientists at BestIndian work tirelessly to create the perfect formulations for hair care requirements.

Our Growth Ethos — 100% Organic Reach, Zero Paid Ads

We believe a product should speak for itself. That’s why we do not rely on paid ads or celebrity endorsements. Our growth is driven by product efficacy, education, and word of mouth.

  • No Paid Ads — We invest in product quality and social purpose instead.
  • Education Over Persuasion — Transparent content that helps customers choose wisely.
  • Community-Led Growth — Rooted in genuine recommendations and social impact.

Volunteers planting native Indian saplings in rich soil during BestIndian™’s Atal Vatika Urban Forest initiative in Dehradun — promoting sustainability and environmental care.

Beyond Beauty — Social & Environmental Commitment

BestIndian™ diverts a meaningful portion of revenue towards social and environmental causes. Our initiatives include animal rescue & rehabilitation, urban-forest creation (Atal Vatika, Dehradun), and youth empowerment programs in creative industries.

Find full details on our commitments at Our Philosophy & Promises and learn about Atal Vatika at Atal Vatika .


Join the Movement

When you choose BestIndian™, you choose purity over pretense, science with heritage, and luxury that serves a greater purpose. Welcome to BestIndian™.

Shop BestIndian™

 

BestIndian scientists and researchers can be seen formulating hair oil, shampoo etc.