BestIndian™ believes in, and practices absolute transparency. We have set an example for the rest of the Beauty care companies and cosmetics brands by disclosing “All Ingredients” used in all BestIndian™ products, and hope that all other companies and beauty care brands follow our example to make safe cosmetics safe for everyone in the world. In the light of the frequent and intimate nature of the contact on skin and mucosa with Cosmetics & Beauty Care products, it is crucially important that they do not contain any potentially dangerous substances, whatsoever.

Law doesn’t require disclosure of “All Ingredients” in cosmetics:

By law, cosmetics and personal care products manufacturing companies are not required to disclose all of the ingredients used by them in their products. As a result, companies choose to disclose only those ingredients which may be beneficial, while hiding the ingredients which are known to be toxic at higher concentration. As a matter of fact, all the ingredients used in cosmetic products meet certain regulatory requirements. However, the use of many potentially harmful substances is allowed within certain limits by the regulating authorities, even though they are toxic at higher concentrations. This is extremely unfair to the users of the product because they have the right to know about every ingredient of the product they are using, no matter how minute the ingredient’s concentration and percentage maybe. Users have a right to know about every harmful chemical which get absorbed into their skin when they apply the beauty care product.

Ingredients on Labels

Labelling represents an important part of a cosmetic product packaging, from both the regulatory and marketing view. Each country has its own regulatory framework, including specific labelling requirements. Product labelling includes various information, but one of the most important parts of the labelling is definitely an ingredient list, which informs the customers about product composition.

Product composition

In most countries including the US, the ingredient list does not have to include incidental ingredients, which are defined as:

  • Any processing aid added and removed or converted to a declared ingredient
  • Any ingredient of another ingredient or processing aid present at an insignificant level and having no technical or functional effect.

In case the product includes any 'trade secret ingredients', which have been accepted by US Food & Drug Administration (FDA) as exempt from public disclosure, they do not have to be listed on the label. In place of their name, it is allowed to use the phrase 'and other ingredients' at the end of the ingredient list.

Hardly any Beauty Care Brand or company reveals “all ingredients” used in their products, and in the guise of protecting ‘the secrets of their products’ prefer hiding the complete list of all ingredients used in their product. BestIndian™, however, believes in revealing everything and hiding nothing. Profits in the lieu of trade secrets cannot take precedence over public health and wellbeing.

Difference between “All Ingredients” and “Ingredients”

  • There is no legal requirement for cosmetic companies to disclose all ingredients which have been used in the manufacturing of their product.
  • Therefore almost all companies manufacturing beauty care products never list each and every ingredient, and choose to omit some ingredients.
  • However, not all acts of such omissions are innocent. In majority of cases, companies displaying Ingredients list, instead of All Ingredients list, have something sinister to hide.
  • Usually the Ingredients being hidden are notorious for being harmful. Beauty care and cosmetics industry is infamous for using harmful.

Dangers of not disclosing “All Ingredients”

  • Hidden Ingredients’ long-term effects should be considered.
  • Hidden Ingredients may induce several acute adverse side-effects, i.e. contact dermatitis and allergic reactions.
  • The everyday use and continuous exposition of humans to a wide range of personal care products and to different kinds of chemicals, derived from several sources, may cause the so-called “cocktail effect” due to the synergistic interaction of different substances and, also, the “additive effect” because of the presence of the same ingredient in many products.