⚪ All day hair hold, frizz prevention, and nourishment. An all-in-1 hair styler, it gives a non-greasy and classic elegant finish, and is easy to wash off.


⚜ Healthy for hair:
QuiteLit™ Pomade is free from all paraben, sulfates and harmful chemicals. It is natural, herbal, certified organic and water based

⚜ No after-use residues:
It leaves no residue, gunk or flakes, even after a wearing it throughout the day

⚜ Safe for everyday use:
QuiteLit™ Pomade doesn't cause hair fall, acne or any other harm to your hair. Made with the purest herbs, it enriches your hair with all the goodness

⚜ Nice to touch:
Unlike gels, this pomade doesn't dry out or harden the hair. The hair is soft to touch

⚜ Volume boosting:
The volume boost formula provides volumization and creates the effect of a fuller head of dense hair

⚜ Universal usage
Ideal for use by men and women. It offers the best workability with different hair types. It works well on straight, wavy, curly and even unmanageable long hair. It is equally suitable on thin hair as it is on thick hair.

⚜ Versatility & Adaptability.
It works equally well for getting the wet, shiny look as well as the matte dry look. One can get that perfect slick back, undercut or the pompadour with the use of a hair pomade. It’s water based formulation allows for restyling throughout the day

⚜ Pleasant smelling:
QuiteLit Hair Pomade has an amazing smell that is derived from Dahlia. Your hair wouldn't merely look and feel good, but also smell terrific

⚜ Easy Application and removal:
It is easy to apply, style and rinse off. It does not require any additional styling accessories in order to achieve your desired result. Just the usual comb/brush and sometimes not even that!

⚜ Tame frizzy hair and hide split ends

⚜ Possesses anti-microbial properties including anti-fungal and anti-bacterial

⚪ Dahlia

QuiteLit Pomade has a captivating fragrance inspired by Dahlia, which becomes subtly one with your hair. Afterall, hair that looks this terrific, deserve an equally terrific scent.

BestIndian™ practices 100% transparency, and believes in disclosing all ingredients used in its products. BestIndian™ guarantees that no other ingredient, apart from those listed below, has been used in this natural and synthetic chemicals free BestIndian™ Luxury:

Rosemary hydrosol ⚜ lavender hydrosol ⚜ aloe vera juice ⚜ jojoba oil ⚜ stearic acid ⚜ beeswax ⚜ cetyl alcohol ⚜ olivem 1000 ⚜ sensicare ⚜ nettle infused oil ⚜ dahlia oil

Hair is a very important for our self-confidence as well as a very important part of appearance and self-concept. It reflects our personality and hair loss or hair damages are considered aesthetic imperfections and social handicap. Outward part of the hair is a "hair shaft" keratin fiber structure sensible to external effects whether they are mechanical, physical or chemical. Excessive sun exposition is the most frequent cause of hair shaft's structural impairment. Photochemical impairment of the hair includes degradation and loss of hair proteins as well as degradation of hair pigment. Hair protein degradation is induced by wavelengths of 254-400 nm. UVB radiation is responsible for hair protein loss and UVA radiation is responsible for color changes. Absorption of radiation in photosensitive amino acids of the hair and their photochemical degradation is producing free radicals. They have adverse impact on hair proteins, especially keratin. Melanin can partially immobilize free radicals and block their entrance in keratin matrix. It also absorbs and filters adverse UV radiations. Therefore melanin is important for direct and indirect protection of hair proteins. Protecting the cuticle is very important for keeping hair shaft's integrity. One can achieve that by avoiding noxious impacts or by implementation of hair care products with UV filters. Nowadays major studies and researches are conducted in order to create hair care products that prevent hair damage.

DIFFUSION INTO KERATIN FIBERS
There are two main ways for a substance to penetrate the hair fiber: Transcellular and intercellular diffusion, transcellular diffusion envolves epicuticle, A-layer, exocuticle, endocuticle and is much harder path way because of the high cross-linked regions. Intercellular diffusion envolves the intercellular cement, and it is the preferred route for large molecules because the low-sulfur and nonkeratin proteins are more easily swollen. Both routes can occur depending on the size of the molecule, hair damage and cosmetic system of the applied product.

Diffusion rate into keratin fibers depends on the cross-link density of hair. Reactions like bleaching, that decreases the cross-link density increases the rate of transcellular diffusion, meaning that bleached hair is more rapid penetrated by conditioners, dyes, hair straightening substances or any product applied to the hair fiber. However, penetration into the intercellular regions can lead to scale lifting and cause hair damage. Scale lifting is induced by the deposit of insoluble cationic-anionic complex, meaning which can occur because of the interaction and bonding of the anionic surfactants of the shampoo with the cationic conditioning ingredients.

HAIR DAMAGE
The hydrophobicity of the hair is possible thanks to the 18-MEA lipid layer. Removal of this covalently linked fatty acid renders the fiber hydrophilic. When wet, virgin hair can be stretched by 30% of their original length without damage; however, irreversible changes occur when hair is stretched between 30% and 70%. Stretching to 80% causes fracture. Hair is porous and damaged hair is intensely so. Water absorption causes the hair shaft swelling. Excessive or repeated chemical treatment, grooming habits, and environmental exposure produce changes in hair texture and if extreme can result in hair breakage. These changes can be seen microscopically as “weathering” of the hair shaft and contribute to tangling, and frizzing. Weathering is the progressive degeneration from the root to the tip of the hair. Normal weathering is due to daily grooming practices. When the hair is extremely weathered and chemically treated, there may be scaling of the cuticle layers, removal of the 18-MEA and cuticle crack. If the cuticle is removed, the exposure of the cortex and further cortex damage may lead to hair fiber fracture. The use of hair cosmetics may restore hair cuticle damage and prevent hair breakage by reducing friction and water pick up.

Hair strength is a mix of hair body mass and resistance to breakage. A strong hair is a hair with its full capacity of growing healthy in both diameter and length and an intact cuticle and cortex.

We know that split ends are more likely to occur in weathered and oxidized hair. But, split ends happen when the cuticle is removed (damaged) and the cortex-cortex CMC serves as a route for the propagation of axial splits in the fiber, leading to the formation of cracks and split ends. Hair strength depends on cuticle integrity and amount of water in the fibers, conditions that are related to chemical damage. Chemical damage by bleaches, dyes, straighteners and even sunlight can weaken hair and increase inter-fiber friction, leading to breakage. An important factor involved in hair breakage is the occurrence of tangles created by combing forces. Where the break occurs along the fiber, correspond to the point of higher combing forces. The type of fracture depends on hair condition and wet versus dry combing or brushing. Combing dry hair is more related to short segment breaks, and wet combing is related to long segment breaks. The short segment breaks are more related to split ends. Straight to wavy hair combed dry, produces higher end pick forces than mid-length forces, but when wet, produces higher mid-length combing forces corresponding to where hair breaks and to the amount of breakage. The work of combing highly coiled hair is lower wet than dry. The reverse holds for wavy to straight hair. Split ends form more readily from the abrasion (friction) in combination with torsional deformations (grooming and styling). Splitting occur when the cuticle is damaged and weakened. Crack is formed in the cortex. Few cuticle layers do not hold the ends of the hair fiber together. Also, highly oxidized cortex cell membrane by free radical chemistry is more susceptible to split. Hair treated with free radical cosmetics and exposed to sunlight is susceptible to splitting.

Also, hair body is maybe defined as the structural strength and resiliency of a hair mass, sensed by patients as having a soft and firm touch and full volume. Full volume is meaning a scalp full covered with terminal hair fibers that grow to the desired length without breaking.

Strong hair
Hair density + diameter + resistance to breakage (no split ends) + length + smooth fiber interaction (no frizz) + no tangles (easy combing, manageability) + integrity of the cuticle layers + integrity of the cortex-cortex CMC + integrity of the cuticle surface lipids (18-MEA) + healthy hair follicle (to produce a normal healthy hair fiber). Strong hair appears as long, full, shiny, manageable hair. Manageable hair is the same as easy combable hair, perceived as soft hair, easy to finger comb. Weak hair appears as dull, with irregular length (due to split ends), frizzed, rough, sometimes with low density on the scalp, tangled and difficult to finger comb.

Hair is one of the most important human features. It produces many important functions in our body including protection, thermoregulation, sensation and secretion of sebum and pheromones. Hair follicles are considered a highly complex dynamic skin extension. Their structure includes both epithelial and mesenchymal tissues. They are engaged in hair production and received all required nutrients for growth from capillaries in follicle dermal papilla cells.
Different hair diseases and disorders are highly spread in adults. These disorders results in psychosocial problem leading to reduction in quality of life. Next, they push patients to search for available treatment in either medical providers or marketplace. Some of these disorders might start as simple as dandruff and hair ends split or might be proceed to severe problems as hair loss or alopecia regardless of the cause. Male hair loss generally starts in front and temporal region and can end up with complete baldness, while female hair loss takes place in the central are of scalp and will not end up with complete baldness. Alopecia can be divided into non scaring alopecia as alopecia areata, androgenic alopecia, telogen effluvium, traumatic alopecia, tinea capitis and androgen effluvium as well as scaring alopecia as tinea capitis, alopecia mucinosa and alopecia neoplastica.

⚪ All day hair hold, frizz prevention, and nourishment. An all-in-1 hair styler, it gives a non-greasy and classic elegant finish, and is easy to wash off.


⚜ Healthy for hair:
QuiteLit™ Pomade is free from all paraben, sulfates and harmful chemicals. It is natural, herbal, certified organic and water based

⚜ No after-use residues:
It leaves no residue, gunk or flakes, even after a wearing it throughout the day

⚜ Safe for everyday use:
QuiteLit™ Pomade doesn't cause hair fall, acne or any other harm to your hair. Made with the purest herbs, it enriches your hair with all the goodness

⚜ Nice to touch:
Unlike gels, this pomade doesn't dry out or harden the hair. The hair is soft to touch

⚜ Volume boosting:
The volume boost formula provides volumization and creates the effect of a fuller head of dense hair

⚜ Universal usage
Ideal for use by men and women. It offers the best workability with different hair types. It works well on straight, wavy, curly and even unmanageable long hair. It is equally suitable on thin hair as it is on thick hair.

⚜ Versatility & Adaptability.
It works equally well for getting the wet, shiny look as well as the matte dry look. One can get that perfect slick back, undercut or the pompadour with the use of a hair pomade. It’s water based formulation allows for restyling throughout the day

⚜ Pleasant smelling:
QuiteLit Hair Pomade has an amazing smell that is derived from Dahlia. Your hair wouldn't merely look and feel good, but also smell terrific

⚜ Easy Application and removal:
It is easy to apply, style and rinse off. It does not require any additional styling accessories in order to achieve your desired result. Just the usual comb/brush and sometimes not even that!

⚜ Tame frizzy hair and hide split ends

⚜ Possesses anti-microbial properties including anti-fungal and anti-bacterial

⚪ Dahlia

QuiteLit Pomade has a captivating fragrance inspired by Dahlia, which becomes subtly one with your hair. Afterall, hair that looks this terrific, deserve an equally terrific scent.

BestIndian™ practices 100% transparency, and believes in disclosing all ingredients used in its products. BestIndian™ guarantees that no other ingredient, apart from those listed below, has been used in this natural and synthetic chemicals free BestIndian™ Luxury:

Rosemary hydrosol ⚜ lavender hydrosol ⚜ aloe vera juice ⚜ jojoba oil ⚜ stearic acid ⚜ beeswax ⚜ cetyl alcohol ⚜ olivem 1000 ⚜ sensicare ⚜ nettle infused oil ⚜ dahlia oil

Hair is a very important for our self-confidence as well as a very important part of appearance and self-concept. It reflects our personality and hair loss or hair damages are considered aesthetic imperfections and social handicap. Outward part of the hair is a "hair shaft" keratin fiber structure sensible to external effects whether they are mechanical, physical or chemical. Excessive sun exposition is the most frequent cause of hair shaft's structural impairment. Photochemical impairment of the hair includes degradation and loss of hair proteins as well as degradation of hair pigment. Hair protein degradation is induced by wavelengths of 254-400 nm. UVB radiation is responsible for hair protein loss and UVA radiation is responsible for color changes. Absorption of radiation in photosensitive amino acids of the hair and their photochemical degradation is producing free radicals. They have adverse impact on hair proteins, especially keratin. Melanin can partially immobilize free radicals and block their entrance in keratin matrix. It also absorbs and filters adverse UV radiations. Therefore melanin is important for direct and indirect protection of hair proteins. Protecting the cuticle is very important for keeping hair shaft's integrity. One can achieve that by avoiding noxious impacts or by implementation of hair care products with UV filters. Nowadays major studies and researches are conducted in order to create hair care products that prevent hair damage.

DIFFUSION INTO KERATIN FIBERS
There are two main ways for a substance to penetrate the hair fiber: Transcellular and intercellular diffusion, transcellular diffusion envolves epicuticle, A-layer, exocuticle, endocuticle and is much harder path way because of the high cross-linked regions. Intercellular diffusion envolves the intercellular cement, and it is the preferred route for large molecules because the low-sulfur and nonkeratin proteins are more easily swollen. Both routes can occur depending on the size of the molecule, hair damage and cosmetic system of the applied product.

Diffusion rate into keratin fibers depends on the cross-link density of hair. Reactions like bleaching, that decreases the cross-link density increases the rate of transcellular diffusion, meaning that bleached hair is more rapid penetrated by conditioners, dyes, hair straightening substances or any product applied to the hair fiber. However, penetration into the intercellular regions can lead to scale lifting and cause hair damage. Scale lifting is induced by the deposit of insoluble cationic-anionic complex, meaning which can occur because of the interaction and bonding of the anionic surfactants of the shampoo with the cationic conditioning ingredients.

HAIR DAMAGE
The hydrophobicity of the hair is possible thanks to the 18-MEA lipid layer. Removal of this covalently linked fatty acid renders the fiber hydrophilic. When wet, virgin hair can be stretched by 30% of their original length without damage; however, irreversible changes occur when hair is stretched between 30% and 70%. Stretching to 80% causes fracture. Hair is porous and damaged hair is intensely so. Water absorption causes the hair shaft swelling. Excessive or repeated chemical treatment, grooming habits, and environmental exposure produce changes in hair texture and if extreme can result in hair breakage. These changes can be seen microscopically as “weathering” of the hair shaft and contribute to tangling, and frizzing. Weathering is the progressive degeneration from the root to the tip of the hair. Normal weathering is due to daily grooming practices. When the hair is extremely weathered and chemically treated, there may be scaling of the cuticle layers, removal of the 18-MEA and cuticle crack. If the cuticle is removed, the exposure of the cortex and further cortex damage may lead to hair fiber fracture. The use of hair cosmetics may restore hair cuticle damage and prevent hair breakage by reducing friction and water pick up.

Hair strength is a mix of hair body mass and resistance to breakage. A strong hair is a hair with its full capacity of growing healthy in both diameter and length and an intact cuticle and cortex.

We know that split ends are more likely to occur in weathered and oxidized hair. But, split ends happen when the cuticle is removed (damaged) and the cortex-cortex CMC serves as a route for the propagation of axial splits in the fiber, leading to the formation of cracks and split ends. Hair strength depends on cuticle integrity and amount of water in the fibers, conditions that are related to chemical damage. Chemical damage by bleaches, dyes, straighteners and even sunlight can weaken hair and increase inter-fiber friction, leading to breakage. An important factor involved in hair breakage is the occurrence of tangles created by combing forces. Where the break occurs along the fiber, correspond to the point of higher combing forces. The type of fracture depends on hair condition and wet versus dry combing or brushing. Combing dry hair is more related to short segment breaks, and wet combing is related to long segment breaks. The short segment breaks are more related to split ends. Straight to wavy hair combed dry, produces higher end pick forces than mid-length forces, but when wet, produces higher mid-length combing forces corresponding to where hair breaks and to the amount of breakage. The work of combing highly coiled hair is lower wet than dry. The reverse holds for wavy to straight hair. Split ends form more readily from the abrasion (friction) in combination with torsional deformations (grooming and styling). Splitting occur when the cuticle is damaged and weakened. Crack is formed in the cortex. Few cuticle layers do not hold the ends of the hair fiber together. Also, highly oxidized cortex cell membrane by free radical chemistry is more susceptible to split. Hair treated with free radical cosmetics and exposed to sunlight is susceptible to splitting.

Also, hair body is maybe defined as the structural strength and resiliency of a hair mass, sensed by patients as having a soft and firm touch and full volume. Full volume is meaning a scalp full covered with terminal hair fibers that grow to the desired length without breaking.

Strong hair
Hair density + diameter + resistance to breakage (no split ends) + length + smooth fiber interaction (no frizz) + no tangles (easy combing, manageability) + integrity of the cuticle layers + integrity of the cortex-cortex CMC + integrity of the cuticle surface lipids (18-MEA) + healthy hair follicle (to produce a normal healthy hair fiber). Strong hair appears as long, full, shiny, manageable hair. Manageable hair is the same as easy combable hair, perceived as soft hair, easy to finger comb. Weak hair appears as dull, with irregular length (due to split ends), frizzed, rough, sometimes with low density on the scalp, tangled and difficult to finger comb.

Hair is one of the most important human features. It produces many important functions in our body including protection, thermoregulation, sensation and secretion of sebum and pheromones. Hair follicles are considered a highly complex dynamic skin extension. Their structure includes both epithelial and mesenchymal tissues. They are engaged in hair production and received all required nutrients for growth from capillaries in follicle dermal papilla cells.
Different hair diseases and disorders are highly spread in adults. These disorders results in psychosocial problem leading to reduction in quality of life. Next, they push patients to search for available treatment in either medical providers or marketplace. Some of these disorders might start as simple as dandruff and hair ends split or might be proceed to severe problems as hair loss or alopecia regardless of the cause. Male hair loss generally starts in front and temporal region and can end up with complete baldness, while female hair loss takes place in the central are of scalp and will not end up with complete baldness. Alopecia can be divided into non scaring alopecia as alopecia areata, androgenic alopecia, telogen effluvium, traumatic alopecia, tinea capitis and androgen effluvium as well as scaring alopecia as tinea capitis, alopecia mucinosa and alopecia neoplastica.