⚪ All day hair hold, frizz prevention, and nourishment. An all-in-1 hair styler, it gives a non-greasy and classic elegant finish, and is easy to wash off.


⚜ Healthy for hair:
QuiteLit™ Pomade is free from all paraben, sulfates and harmful chemicals. It is natural, herbal, certified organic and water based

⚜ No after-use residues:
It leaves no residue, gunk or flakes, even after a wearing it throughout the day

⚜ Safe for everyday use:
QuiteLit™ Pomade doesn't cause hair fall, acne or any other harm to your hair. Made with the purest herbs, it enriches your hair with all the goodness

⚜ Nice to touch:
Unlike gels, this pomade doesn't dry out or harden the hair. The hair is soft to touch

⚜ Volume boosting:
The volume boost formula provides volumization and creates the effect of a fuller head of dense hair

⚜ Universal usage
Ideal for use by men and women. It offers the best workability with different hair types. It works well on straight, wavy, curly and even unmanageable long hair. It is equally suitable on thin hair as it is on thick hair.

⚜ Versatility & Adaptability.
It works equally well for getting the wet, shiny look as well as the matte dry look. One can get that perfect slick back, undercut or the pompadour with the use of a hair pomade. It’s water based formulation allows for restyling throughout the day

⚜ Pleasant smelling:
QuiteLit Hair Pomade has an amazing smell that is derived from Dahlia. Your hair wouldn't merely look and feel good, but also smell terrific

⚜ Easy Application and removal:
It is easy to apply, style and rinse off. It does not require any additional styling accessories in order to achieve your desired result. Just the usual comb/brush and sometimes not even that!

⚜ Tame frizzy hair and hide split ends

⚜ Possesses anti-microbial properties including anti-fungal and anti-bacterial

⚪ Dahlia

QuiteLit Pomade has a captivating fragrance inspired by Dahlia, which becomes subtly one with your hair. Afterall, hair that looks this terrific, deserve an equally terrific scent.

Take a small quantity of this thick liquid on fingertips & work through dry or damp hair. Next, create styles as per the desired look.

⚪ Apply on shampooed hair: Pomade adheres best to clean hair, so you should wash your hair before trying to style it with pomade. Wash your hair with shampoo to start with fresh, clean hair.
⚪ Best applied to towel-dried and slightly wet hair:
That’s because pomade is activated by water, which differentiates it from dry-application products like waxes and fibers. You want a little dampness when applying pomade.
⚪ Emulsify a small amount in your hands:
Take a dime –sized amount of the pomade onto your finger. Warm this product up in your fingertips by rubbing both sets of fingers together in counter-circular motions. It should be evenly distributed across the fingertips, and is now ready to apply.
⚪ Apply on the roots first:
The base of the hair shaft is where you take control over your hairstyle, since that’s where you influence its direction. This is also why it’s important to warm up the product in your fingertips and not your palms, so that you can get all the way to the base of the hair and actually massage the product in.
⚪ 360 application:
Depending on your hair length and desired style, you might need to apply pomade all around your head. It’s important to get as much product in the sides of the head as on top, because the sides are an integral part of the comb-through final look. Also apply at the back by running your palms through the hair to match the sides and top in shine.
⚪ Comb through:
Evenly distribute all of the applied product throughout your hair. Most of it will still remain at the base of the shaft, but you’ll comb any excess through each strand so as to control the entire style and ensure that your shine and grip (or lack of either) is uniform. After it’s combed, you can still break it apart with your fingertips, and tousle it into a more individualistic final look.
⚪ Air dry or blow dry
Lastly, you have to decide whether or not you want to lock in the style with a hair dryer. A dryer increases the longevity of the hold. The dryer also gives hair a lift, which can be useful considering you have weighed it down a little with your hair product. So if you desire a little more buoyancy and texture, just blow dry and keep your comb on hand to retain the style as you go.


⚪ Styling Long Hair
Separate your layers. Pomade can be used to create unique styles with long, layered hair. Work a small amount of pomade in your fingertips to begin. Apply the pomade to the underside of one layer of your hair to give it lift and separate it from the others.
• Pull the layer of hair you’ll be working with up towards the ceiling.
• Use your fingertips to gently wipe a small amount of pomade on the underside of the hair starting near the roots and going down about 1 to 2 inches.
• Carefully let your hair fall back down on your head and it should be a little lifted off of the layer beneath it.


⚪ Slick back your ponytail or bun:
Put your hair into a ponytail or bun and secure it with a rubber band. Work a small amount of pomade on your hands and fingertips. Gently smooth your hair by running your hands over your hair from the hairline to the ponytail. Smooth all fly away hairs with your hands or a brush.
⚜ Tame frizzy hair and hide split ends. You can use pomade to tame your frizzy fly aways and hide any split ends you might have. Use only a tiny amount of pomade to achieve this style without making your hair look greasy.

⚪ Styling Short Hair
Spike up your hair. Put a small amount of pomade on your fingertips to apply it to the tips of your hair. Use your thumb and fingers to gently pull the tips of your hair in the direction you want to spike it. Continue this process until you’ve spiked the amount of hair your want for your desired look. Make sure you only apply the pomade to the tips of your hair.
• Try spiking the front forward and smooth the sides down for a sharp look.
• Spike up the hair on the top of your head for a fun, elongating look.

⚜ Create a messy look: A styled messed up look is very trendy and a good style to try. Put a dime sized amount of pomade in your hand and work it on your fingertips. Run your fingers through your hair to apply the pomade. Start near the roots and pull your fingers to the tips of your hair moving in and upward direction. Use your fingers to gently tousle your hair by moving them side to side and front to back.
• There’s no right way to achieve the messy look, so just keep playing with it until you achieve a look you like.
• Try not to use too much pomade so your hair doesn’t end up looking extremely greasy.

⚜ Slick back your hair. Brush your hair to get out any tangles that may be there. Put a small amount of pomade in your hair and work it onto your fingertips. Run your fingers through your hair to apply the pomade. Move your fingers from just near the roots to the tips gently pulling your hair towards the back of your head. Repeat this process until all of your hair is pointing towards the back of your head. Use the palm of your hand to smooth your hair back by starting near your hairline and then running it back towards the back of your head.
• You can also slick the front part of your hair backwards and the sides of your hair down for a different slicked back look.
• To keep your hair slicked back all day, you might want to use a medium to strong pomade.

Use it to style hair, any time or in any weather. Easy to wash off.
⚜ Can be used at anytime of the day and for any occasion, as it is natural, and multipurpose. Equally effective at creating professional looking styles suitable for the workplace, as it is for making a lit statement at the club!
⚜ When you need a firm hold that’s still pliable and flexible
⚜ When you want a more natural-looking style
⚜ When you want a more messy style
⚜ When you want a “wet” or shiny look
⚜ When you want a drier or matte finish
⚜ When you want to avoid dry and/or irritated scalp
⚜ When you want to be able to wash product out easily
⚜ When you want a pompadour look
⚜ When you have got curly or thick hair and want it to stay looking healthy and movable
⚜ When you want moisturizing properties to keep your hair healthy
⚜ When you want to style the product with a hairdryer
⚜ When you have got fine or thin hair

Formulated for all lengths and textures of hair, for Men and Women

⚜ Short hair: Merely a dab of this texturizing pomade helps shape short hair for a cool, mussed-up feel.
⚜ Long hair: Medium-hold powers of QuiteLit™ Pomade define layers, leaving them touchable instead of stiff. Additionally, you can use it to hide split ends by rubbing a dime-size amount between your palms and then running them through the last few inches of your hair.
⚜ Fine hair: Add volume with thickening powers of QuiteLit™ Pomade as it doesn’t weigh down hair.
Thick or frizzy hair. Banish fuzzy strays with QuiteLit™ Pomade which has a uniform consistency and hold. Its smoothening powers are equally effective for controlling flyaways along the hairline.
⚜ Straight hair: Run a dime-size amount of QuiteLit™ Pomade from midlengths to ends to add shine without leaving behind a tacky residue. To create loose waves, work a dab of this pomade through wet hair, braid it, and then air-dry.
⚜ Wavy hair: Massage a dollop of a flexible QuiteLit™ Pomade through your waves for a straight-from-the-beach tousled texture.
⚜ Curly hair: To define curls, QuiteLit™ Pomade as its unique texture keeps curls bouncy without making them feel crunchy.
⚜ Frizzy Fly-aways: To tame frizzy fly aways, work a tiny amount of pomade in your fingertips and then gently smooth it on the fly away hair in the direction the rest of the hair is going.
⚜ Split Ends: To hide split ends, work a tiny amount of pomade in your fingertips and then gently apply it to the tips of your hair to smooth split ends onto the rest of the hair. Do this in very small sections to make it look more natural.

BestIndian™ practices 100% transparency, and believes in disclosing all ingredients used in its products. BestIndian™ guarantees that no other ingredient, apart from those listed below, has been used in this natural and synthetic chemicals free BestIndian™ Luxury:

Rosemary hydrosol ⚜ lavender hydrosol ⚜ aloe vera juice ⚜ jojoba oil ⚜ stearic acid ⚜ beeswax ⚜ cetyl alcohol ⚜ olivem 1000 ⚜ sensicare ⚜ nettle infused oil ⚜ dahlia oil

⚜ Store in a cool and dry place, away from direct sunlight.
⚜ For external use only.
⚜ Reading the ingredients list is recommended to ensure that the user is not allergic to any ingredient herb.
⚜ Patch test is recommended on a small area of the skin prior to the first usage.
⚜ Best before 24 months from manufacturing.

This product has been thoroughly tested by dermatologists and is guaranteed safe and dermatologist approved.

Bharat

Hair is a very important for our self-confidence as well as a very important part of appearance and self-concept. It reflects our personality and hair loss or hair damages are considered aesthetic imperfections and social handicap. Outward part of the hair is a "hair shaft" keratin fiber structure sensible to external effects whether they are mechanical, physical or chemical. Excessive sun exposition is the most frequent cause of hair shaft's structural impairment. Photochemical impairment of the hair includes degradation and loss of hair proteins as well as degradation of hair pigment. Hair protein degradation is induced by wavelengths of 254-400 nm. UVB radiation is responsible for hair protein loss and UVA radiation is responsible for color changes. Absorption of radiation in photosensitive amino acids of the hair and their photochemical degradation is producing free radicals. They have adverse impact on hair proteins, especially keratin. Melanin can partially immobilize free radicals and block their entrance in keratin matrix. It also absorbs and filters adverse UV radiations. Therefore melanin is important for direct and indirect protection of hair proteins. Protecting the cuticle is very important for keeping hair shaft's integrity. One can achieve that by avoiding noxious impacts or by implementation of hair care products with UV filters. Nowadays major studies and researches are conducted in order to create hair care products that prevent hair damage.

DIFFUSION INTO KERATIN FIBERS
There are two main ways for a substance to penetrate the hair fiber: Transcellular and intercellular diffusion, transcellular diffusion envolves epicuticle, A-layer, exocuticle, endocuticle and is much harder path way because of the high cross-linked regions. Intercellular diffusion envolves the intercellular cement, and it is the preferred route for large molecules because the low-sulfur and nonkeratin proteins are more easily swollen. Both routes can occur depending on the size of the molecule, hair damage and cosmetic system of the applied product.

Diffusion rate into keratin fibers depends on the cross-link density of hair. Reactions like bleaching, that decreases the cross-link density increases the rate of transcellular diffusion, meaning that bleached hair is more rapid penetrated by conditioners, dyes, hair straightening substances or any product applied to the hair fiber. However, penetration into the intercellular regions can lead to scale lifting and cause hair damage. Scale lifting is induced by the deposit of insoluble cationic-anionic complex, meaning which can occur because of the interaction and bonding of the anionic surfactants of the shampoo with the cationic conditioning ingredients.

HAIR DAMAGE
The hydrophobicity of the hair is possible thanks to the 18-MEA lipid layer. Removal of this covalently linked fatty acid renders the fiber hydrophilic. When wet, virgin hair can be stretched by 30% of their original length without damage; however, irreversible changes occur when hair is stretched between 30% and 70%. Stretching to 80% causes fracture. Hair is porous and damaged hair is intensely so. Water absorption causes the hair shaft swelling. Excessive or repeated chemical treatment, grooming habits, and environmental exposure produce changes in hair texture and if extreme can result in hair breakage. These changes can be seen microscopically as “weathering” of the hair shaft and contribute to tangling, and frizzing. Weathering is the progressive degeneration from the root to the tip of the hair. Normal weathering is due to daily grooming practices. When the hair is extremely weathered and chemically treated, there may be scaling of the cuticle layers, removal of the 18-MEA and cuticle crack. If the cuticle is removed, the exposure of the cortex and further cortex damage may lead to hair fiber fracture. The use of hair cosmetics may restore hair cuticle damage and prevent hair breakage by reducing friction and water pick up.

Hair strength is a mix of hair body mass and resistance to breakage. A strong hair is a hair with its full capacity of growing healthy in both diameter and length and an intact cuticle and cortex.

We know that split ends are more likely to occur in weathered and oxidized hair. But, split ends happen when the cuticle is removed (damaged) and the cortex-cortex CMC serves as a route for the propagation of axial splits in the fiber, leading to the formation of cracks and split ends. Hair strength depends on cuticle integrity and amount of water in the fibers, conditions that are related to chemical damage. Chemical damage by bleaches, dyes, straighteners and even sunlight can weaken hair and increase inter-fiber friction, leading to breakage. An important factor involved in hair breakage is the occurrence of tangles created by combing forces. Where the break occurs along the fiber, correspond to the point of higher combing forces. The type of fracture depends on hair condition and wet versus dry combing or brushing. Combing dry hair is more related to short segment breaks, and wet combing is related to long segment breaks. The short segment breaks are more related to split ends. Straight to wavy hair combed dry, produces higher end pick forces than mid-length forces, but when wet, produces higher mid-length combing forces corresponding to where hair breaks and to the amount of breakage. The work of combing highly coiled hair is lower wet than dry. The reverse holds for wavy to straight hair. Split ends form more readily from the abrasion (friction) in combination with torsional deformations (grooming and styling). Splitting occur when the cuticle is damaged and weakened. Crack is formed in the cortex. Few cuticle layers do not hold the ends of the hair fiber together. Also, highly oxidized cortex cell membrane by free radical chemistry is more susceptible to split. Hair treated with free radical cosmetics and exposed to sunlight is susceptible to splitting.

Also, hair body is maybe defined as the structural strength and resiliency of a hair mass, sensed by patients as having a soft and firm touch and full volume. Full volume is meaning a scalp full covered with terminal hair fibers that grow to the desired length without breaking.

Strong hair
Hair density + diameter + resistance to breakage (no split ends) + length + smooth fiber interaction (no frizz) + no tangles (easy combing, manageability) + integrity of the cuticle layers + integrity of the cortex-cortex CMC + integrity of the cuticle surface lipids (18-MEA) + healthy hair follicle (to produce a normal healthy hair fiber). Strong hair appears as long, full, shiny, manageable hair. Manageable hair is the same as easy combable hair, perceived as soft hair, easy to finger comb. Weak hair appears as dull, with irregular length (due to split ends), frizzed, rough, sometimes with low density on the scalp, tangled and difficult to finger comb.

Hair is one of the most important human features. It produces many important functions in our body including protection, thermoregulation, sensation and secretion of sebum and pheromones. Hair follicles are considered a highly complex dynamic skin extension. Their structure includes both epithelial and mesenchymal tissues. They are engaged in hair production and received all required nutrients for growth from capillaries in follicle dermal papilla cells.
Different hair diseases and disorders are highly spread in adults. These disorders results in psychosocial problem leading to reduction in quality of life. Next, they push patients to search for available treatment in either medical providers or marketplace. Some of these disorders might start as simple as dandruff and hair ends split or might be proceed to severe problems as hair loss or alopecia regardless of the cause. Male hair loss generally starts in front and temporal region and can end up with complete baldness, while female hair loss takes place in the central are of scalp and will not end up with complete baldness. Alopecia can be divided into non scaring alopecia as alopecia areata, androgenic alopecia, telogen effluvium, traumatic alopecia, tinea capitis and androgen effluvium as well as scaring alopecia as tinea capitis, alopecia mucinosa and alopecia neoplastica.

⚪ All day hair hold, frizz prevention, and nourishment. An all-in-1 hair styler, it gives a non-greasy and classic elegant finish, and is easy to wash off.


⚜ Healthy for hair:
QuiteLit™ Pomade is free from all paraben, sulfates and harmful chemicals. It is natural, herbal, certified organic and water based

⚜ No after-use residues:
It leaves no residue, gunk or flakes, even after a wearing it throughout the day

⚜ Safe for everyday use:
QuiteLit™ Pomade doesn't cause hair fall, acne or any other harm to your hair. Made with the purest herbs, it enriches your hair with all the goodness

⚜ Nice to touch:
Unlike gels, this pomade doesn't dry out or harden the hair. The hair is soft to touch

⚜ Volume boosting:
The volume boost formula provides volumization and creates the effect of a fuller head of dense hair

⚜ Universal usage
Ideal for use by men and women. It offers the best workability with different hair types. It works well on straight, wavy, curly and even unmanageable long hair. It is equally suitable on thin hair as it is on thick hair.

⚜ Versatility & Adaptability.
It works equally well for getting the wet, shiny look as well as the matte dry look. One can get that perfect slick back, undercut or the pompadour with the use of a hair pomade. It’s water based formulation allows for restyling throughout the day

⚜ Pleasant smelling:
QuiteLit Hair Pomade has an amazing smell that is derived from Dahlia. Your hair wouldn't merely look and feel good, but also smell terrific

⚜ Easy Application and removal:
It is easy to apply, style and rinse off. It does not require any additional styling accessories in order to achieve your desired result. Just the usual comb/brush and sometimes not even that!

⚜ Tame frizzy hair and hide split ends

⚜ Possesses anti-microbial properties including anti-fungal and anti-bacterial

⚪ Dahlia

QuiteLit Pomade has a captivating fragrance inspired by Dahlia, which becomes subtly one with your hair. Afterall, hair that looks this terrific, deserve an equally terrific scent.

Take a small quantity of this thick liquid on fingertips & work through dry or damp hair. Next, create styles as per the desired look.

⚪ Apply on shampooed hair: Pomade adheres best to clean hair, so you should wash your hair before trying to style it with pomade. Wash your hair with shampoo to start with fresh, clean hair.
⚪ Best applied to towel-dried and slightly wet hair:
That’s because pomade is activated by water, which differentiates it from dry-application products like waxes and fibers. You want a little dampness when applying pomade.
⚪ Emulsify a small amount in your hands:
Take a dime –sized amount of the pomade onto your finger. Warm this product up in your fingertips by rubbing both sets of fingers together in counter-circular motions. It should be evenly distributed across the fingertips, and is now ready to apply.
⚪ Apply on the roots first:
The base of the hair shaft is where you take control over your hairstyle, since that’s where you influence its direction. This is also why it’s important to warm up the product in your fingertips and not your palms, so that you can get all the way to the base of the hair and actually massage the product in.
⚪ 360 application:
Depending on your hair length and desired style, you might need to apply pomade all around your head. It’s important to get as much product in the sides of the head as on top, because the sides are an integral part of the comb-through final look. Also apply at the back by running your palms through the hair to match the sides and top in shine.
⚪ Comb through:
Evenly distribute all of the applied product throughout your hair. Most of it will still remain at the base of the shaft, but you’ll comb any excess through each strand so as to control the entire style and ensure that your shine and grip (or lack of either) is uniform. After it’s combed, you can still break it apart with your fingertips, and tousle it into a more individualistic final look.
⚪ Air dry or blow dry
Lastly, you have to decide whether or not you want to lock in the style with a hair dryer. A dryer increases the longevity of the hold. The dryer also gives hair a lift, which can be useful considering you have weighed it down a little with your hair product. So if you desire a little more buoyancy and texture, just blow dry and keep your comb on hand to retain the style as you go.


⚪ Styling Long Hair
Separate your layers. Pomade can be used to create unique styles with long, layered hair. Work a small amount of pomade in your fingertips to begin. Apply the pomade to the underside of one layer of your hair to give it lift and separate it from the others.
• Pull the layer of hair you’ll be working with up towards the ceiling.
• Use your fingertips to gently wipe a small amount of pomade on the underside of the hair starting near the roots and going down about 1 to 2 inches.
• Carefully let your hair fall back down on your head and it should be a little lifted off of the layer beneath it.


⚪ Slick back your ponytail or bun:
Put your hair into a ponytail or bun and secure it with a rubber band. Work a small amount of pomade on your hands and fingertips. Gently smooth your hair by running your hands over your hair from the hairline to the ponytail. Smooth all fly away hairs with your hands or a brush.
⚜ Tame frizzy hair and hide split ends. You can use pomade to tame your frizzy fly aways and hide any split ends you might have. Use only a tiny amount of pomade to achieve this style without making your hair look greasy.

⚪ Styling Short Hair
Spike up your hair. Put a small amount of pomade on your fingertips to apply it to the tips of your hair. Use your thumb and fingers to gently pull the tips of your hair in the direction you want to spike it. Continue this process until you’ve spiked the amount of hair your want for your desired look. Make sure you only apply the pomade to the tips of your hair.
• Try spiking the front forward and smooth the sides down for a sharp look.
• Spike up the hair on the top of your head for a fun, elongating look.

⚜ Create a messy look: A styled messed up look is very trendy and a good style to try. Put a dime sized amount of pomade in your hand and work it on your fingertips. Run your fingers through your hair to apply the pomade. Start near the roots and pull your fingers to the tips of your hair moving in and upward direction. Use your fingers to gently tousle your hair by moving them side to side and front to back.
• There’s no right way to achieve the messy look, so just keep playing with it until you achieve a look you like.
• Try not to use too much pomade so your hair doesn’t end up looking extremely greasy.

⚜ Slick back your hair. Brush your hair to get out any tangles that may be there. Put a small amount of pomade in your hair and work it onto your fingertips. Run your fingers through your hair to apply the pomade. Move your fingers from just near the roots to the tips gently pulling your hair towards the back of your head. Repeat this process until all of your hair is pointing towards the back of your head. Use the palm of your hand to smooth your hair back by starting near your hairline and then running it back towards the back of your head.
• You can also slick the front part of your hair backwards and the sides of your hair down for a different slicked back look.
• To keep your hair slicked back all day, you might want to use a medium to strong pomade.

Use it to style hair, any time or in any weather. Easy to wash off.
⚜ Can be used at anytime of the day and for any occasion, as it is natural, and multipurpose. Equally effective at creating professional looking styles suitable for the workplace, as it is for making a lit statement at the club!
⚜ When you need a firm hold that’s still pliable and flexible
⚜ When you want a more natural-looking style
⚜ When you want a more messy style
⚜ When you want a “wet” or shiny look
⚜ When you want a drier or matte finish
⚜ When you want to avoid dry and/or irritated scalp
⚜ When you want to be able to wash product out easily
⚜ When you want a pompadour look
⚜ When you have got curly or thick hair and want it to stay looking healthy and movable
⚜ When you want moisturizing properties to keep your hair healthy
⚜ When you want to style the product with a hairdryer
⚜ When you have got fine or thin hair

Formulated for all lengths and textures of hair, for Men and Women

⚜ Short hair: Merely a dab of this texturizing pomade helps shape short hair for a cool, mussed-up feel.
⚜ Long hair: Medium-hold powers of QuiteLit™ Pomade define layers, leaving them touchable instead of stiff. Additionally, you can use it to hide split ends by rubbing a dime-size amount between your palms and then running them through the last few inches of your hair.
⚜ Fine hair: Add volume with thickening powers of QuiteLit™ Pomade as it doesn’t weigh down hair.
Thick or frizzy hair. Banish fuzzy strays with QuiteLit™ Pomade which has a uniform consistency and hold. Its smoothening powers are equally effective for controlling flyaways along the hairline.
⚜ Straight hair: Run a dime-size amount of QuiteLit™ Pomade from midlengths to ends to add shine without leaving behind a tacky residue. To create loose waves, work a dab of this pomade through wet hair, braid it, and then air-dry.
⚜ Wavy hair: Massage a dollop of a flexible QuiteLit™ Pomade through your waves for a straight-from-the-beach tousled texture.
⚜ Curly hair: To define curls, QuiteLit™ Pomade as its unique texture keeps curls bouncy without making them feel crunchy.
⚜ Frizzy Fly-aways: To tame frizzy fly aways, work a tiny amount of pomade in your fingertips and then gently smooth it on the fly away hair in the direction the rest of the hair is going.
⚜ Split Ends: To hide split ends, work a tiny amount of pomade in your fingertips and then gently apply it to the tips of your hair to smooth split ends onto the rest of the hair. Do this in very small sections to make it look more natural.

BestIndian™ practices 100% transparency, and believes in disclosing all ingredients used in its products. BestIndian™ guarantees that no other ingredient, apart from those listed below, has been used in this natural and synthetic chemicals free BestIndian™ Luxury:

Rosemary hydrosol ⚜ lavender hydrosol ⚜ aloe vera juice ⚜ jojoba oil ⚜ stearic acid ⚜ beeswax ⚜ cetyl alcohol ⚜ olivem 1000 ⚜ sensicare ⚜ nettle infused oil ⚜ dahlia oil

⚜ Store in a cool and dry place, away from direct sunlight.
⚜ For external use only.
⚜ Reading the ingredients list is recommended to ensure that the user is not allergic to any ingredient herb.
⚜ Patch test is recommended on a small area of the skin prior to the first usage.
⚜ Best before 24 months from manufacturing.

This product has been thoroughly tested by dermatologists and is guaranteed safe and dermatologist approved.

Bharat

Hair is a very important for our self-confidence as well as a very important part of appearance and self-concept. It reflects our personality and hair loss or hair damages are considered aesthetic imperfections and social handicap. Outward part of the hair is a "hair shaft" keratin fiber structure sensible to external effects whether they are mechanical, physical or chemical. Excessive sun exposition is the most frequent cause of hair shaft's structural impairment. Photochemical impairment of the hair includes degradation and loss of hair proteins as well as degradation of hair pigment. Hair protein degradation is induced by wavelengths of 254-400 nm. UVB radiation is responsible for hair protein loss and UVA radiation is responsible for color changes. Absorption of radiation in photosensitive amino acids of the hair and their photochemical degradation is producing free radicals. They have adverse impact on hair proteins, especially keratin. Melanin can partially immobilize free radicals and block their entrance in keratin matrix. It also absorbs and filters adverse UV radiations. Therefore melanin is important for direct and indirect protection of hair proteins. Protecting the cuticle is very important for keeping hair shaft's integrity. One can achieve that by avoiding noxious impacts or by implementation of hair care products with UV filters. Nowadays major studies and researches are conducted in order to create hair care products that prevent hair damage.

DIFFUSION INTO KERATIN FIBERS
There are two main ways for a substance to penetrate the hair fiber: Transcellular and intercellular diffusion, transcellular diffusion envolves epicuticle, A-layer, exocuticle, endocuticle and is much harder path way because of the high cross-linked regions. Intercellular diffusion envolves the intercellular cement, and it is the preferred route for large molecules because the low-sulfur and nonkeratin proteins are more easily swollen. Both routes can occur depending on the size of the molecule, hair damage and cosmetic system of the applied product.

Diffusion rate into keratin fibers depends on the cross-link density of hair. Reactions like bleaching, that decreases the cross-link density increases the rate of transcellular diffusion, meaning that bleached hair is more rapid penetrated by conditioners, dyes, hair straightening substances or any product applied to the hair fiber. However, penetration into the intercellular regions can lead to scale lifting and cause hair damage. Scale lifting is induced by the deposit of insoluble cationic-anionic complex, meaning which can occur because of the interaction and bonding of the anionic surfactants of the shampoo with the cationic conditioning ingredients.

HAIR DAMAGE
The hydrophobicity of the hair is possible thanks to the 18-MEA lipid layer. Removal of this covalently linked fatty acid renders the fiber hydrophilic. When wet, virgin hair can be stretched by 30% of their original length without damage; however, irreversible changes occur when hair is stretched between 30% and 70%. Stretching to 80% causes fracture. Hair is porous and damaged hair is intensely so. Water absorption causes the hair shaft swelling. Excessive or repeated chemical treatment, grooming habits, and environmental exposure produce changes in hair texture and if extreme can result in hair breakage. These changes can be seen microscopically as “weathering” of the hair shaft and contribute to tangling, and frizzing. Weathering is the progressive degeneration from the root to the tip of the hair. Normal weathering is due to daily grooming practices. When the hair is extremely weathered and chemically treated, there may be scaling of the cuticle layers, removal of the 18-MEA and cuticle crack. If the cuticle is removed, the exposure of the cortex and further cortex damage may lead to hair fiber fracture. The use of hair cosmetics may restore hair cuticle damage and prevent hair breakage by reducing friction and water pick up.

Hair strength is a mix of hair body mass and resistance to breakage. A strong hair is a hair with its full capacity of growing healthy in both diameter and length and an intact cuticle and cortex.

We know that split ends are more likely to occur in weathered and oxidized hair. But, split ends happen when the cuticle is removed (damaged) and the cortex-cortex CMC serves as a route for the propagation of axial splits in the fiber, leading to the formation of cracks and split ends. Hair strength depends on cuticle integrity and amount of water in the fibers, conditions that are related to chemical damage. Chemical damage by bleaches, dyes, straighteners and even sunlight can weaken hair and increase inter-fiber friction, leading to breakage. An important factor involved in hair breakage is the occurrence of tangles created by combing forces. Where the break occurs along the fiber, correspond to the point of higher combing forces. The type of fracture depends on hair condition and wet versus dry combing or brushing. Combing dry hair is more related to short segment breaks, and wet combing is related to long segment breaks. The short segment breaks are more related to split ends. Straight to wavy hair combed dry, produces higher end pick forces than mid-length forces, but when wet, produces higher mid-length combing forces corresponding to where hair breaks and to the amount of breakage. The work of combing highly coiled hair is lower wet than dry. The reverse holds for wavy to straight hair. Split ends form more readily from the abrasion (friction) in combination with torsional deformations (grooming and styling). Splitting occur when the cuticle is damaged and weakened. Crack is formed in the cortex. Few cuticle layers do not hold the ends of the hair fiber together. Also, highly oxidized cortex cell membrane by free radical chemistry is more susceptible to split. Hair treated with free radical cosmetics and exposed to sunlight is susceptible to splitting.

Also, hair body is maybe defined as the structural strength and resiliency of a hair mass, sensed by patients as having a soft and firm touch and full volume. Full volume is meaning a scalp full covered with terminal hair fibers that grow to the desired length without breaking.

Strong hair
Hair density + diameter + resistance to breakage (no split ends) + length + smooth fiber interaction (no frizz) + no tangles (easy combing, manageability) + integrity of the cuticle layers + integrity of the cortex-cortex CMC + integrity of the cuticle surface lipids (18-MEA) + healthy hair follicle (to produce a normal healthy hair fiber). Strong hair appears as long, full, shiny, manageable hair. Manageable hair is the same as easy combable hair, perceived as soft hair, easy to finger comb. Weak hair appears as dull, with irregular length (due to split ends), frizzed, rough, sometimes with low density on the scalp, tangled and difficult to finger comb.

Hair is one of the most important human features. It produces many important functions in our body including protection, thermoregulation, sensation and secretion of sebum and pheromones. Hair follicles are considered a highly complex dynamic skin extension. Their structure includes both epithelial and mesenchymal tissues. They are engaged in hair production and received all required nutrients for growth from capillaries in follicle dermal papilla cells.
Different hair diseases and disorders are highly spread in adults. These disorders results in psychosocial problem leading to reduction in quality of life. Next, they push patients to search for available treatment in either medical providers or marketplace. Some of these disorders might start as simple as dandruff and hair ends split or might be proceed to severe problems as hair loss or alopecia regardless of the cause. Male hair loss generally starts in front and temporal region and can end up with complete baldness, while female hair loss takes place in the central are of scalp and will not end up with complete baldness. Alopecia can be divided into non scaring alopecia as alopecia areata, androgenic alopecia, telogen effluvium, traumatic alopecia, tinea capitis and androgen effluvium as well as scaring alopecia as tinea capitis, alopecia mucinosa and alopecia neoplastica.