⚪ Spring '24 Collector's edition

⚜ BestIndian™ Lord is the the most exclusive perfume in the world. To ensure that your your signature fragrance remains truly yours, only fifty of this perfume would be created in the Spring '24 batch.
⚜ BestIndian™ Perfume Elixirs are intended to become an integral part of the personal collection of fragrance connoisseurs. Each perfume elixir has been created after years of meticulous research and recreates the fragrances of the ancient kingdoms of the civilizations of India, spanning across millenniums.

⚪ BestIndian™ perfume elixirs are created from herbs and plants which contain various bioactive compounds such as nerol, linalool, linalyl acetate, geraniol, pinene, coumarin, camphor, thymol, citronellol, citronellal and citral, etc., which exert various beneficial psychophysiological effects; and help cognitive functions by boosting mood, promoting relaxation and mental clarity, enhancing concentration levels and making you feel good by triggering the release of neurotransmitters like serotonin and endorphins.
⚪ Long lasting fragrance which is released gradually for hours after application in a subtle and non-overwhelming manner. The fragrance of BestIndian™ Perfume Elixirs can last from 7 to 48 hours, depending on factors including season, indoor or outdoor usage, skin characteristics, humidity and perspiration levels.
⚪ The trademarked 3-in-1 formula of this perfume elixir provides three different fragrance notes, which are released at fixed intervals post application. Head notes are experienced first, followed by heart notes and finally soul notes.
⚪ When applied on pulse points, and areas of high body heat, the bioactive ingredients of this perfume are triggered which help provide the skin with anti-oxidants.
⚪ Alcohol free- therefore doesn't dull the senses or cause drowsiness
⚪ Paraben-free - therefore doesn't cause any ailment associated with synthetic chemical based perfumes including cancer or reproductive damage.
⚪ BestIndian™ perfume elixirs are designed to be truly exclusive. A perfume elixir provides subtly different scent on different individuals, as its fragrance is a result of the elixir’s constituents’ interactions with body chemistry of the user. Each person's body chemistry reacts differently to the elixir, thus your fragrance becomes your trademark olfactory signature, shared with no one else. Your aroma - yours alone.
⚪ BestIndian™ Perfume Elixirs provide therapeutic benefits via skin absorption, and via olfactory stimulation through fragrance inhalation. When inhaled, the scent molecules in BestIndian™ Perfume Elixirs travel from the olfactory nerves directly to the brain and interact with the amygdala, the emotional centre of the brain. These elixirs help maintain health and overall well-being by improving blood circulation, strengthening immunity, reducing stress levels, providing aphrodisiac benefits, and relaxing nerves as well as muscles in the body.

⚪ For best results apply this roll-on perfume elixir on pulse points which are the warmest areas on the body, such as the wrists, neck, and behind the ears. Roll-on benefit ensures that it can also be easily applied on shoulders, chest, below midriff, ankles and calves, etc.
⚪ Avoid applying perfume elixirs on clothing, as they may leave stains. Direct application to the skin allows the natural body heat to interact with the elixir, triggering the beneficial effects, and enhancing its scent and longevity.
⚪ Perfume elixirs adhere better to moisturized skin, enhancing their longevity, sillage and projection. Before application, kindly ensure that your skin is well-hydrated by using a fragrance-free lotion or moisturizer. Moisturized skin helps create a seamless blend of the elixir with the skin.
⚪ Please air dry/towel dry the skin completely after a shower, before applying the elixirs. Water droplets present on the dripping skin can dilute the elixir and affect its performance.
⚪ Rubbing the wrists vigorously together after application should be avoided as it can generate heat and friction, causing the fragrance molecules to break down and alter the scent signature. If rushed for time, gently blow air on the wrists post application, for a few seconds, to hasten the absorption in the skin.

⚜ For external usage only.
⚜ Perfume Elixirs are sensitive to light, heat, and air.
⚜ To preserve their quality, storage in a cool, dark and dry place away from direct sunlight, is advised.
⚜ Please cap the bottle after usage to prevent air exposure, as prolonged exposure can degrade the fragrance and reduce its potency over time.
⚜ Please do not store on your bathroom shelf. Humidity and dampness do not react well with fragrances and break them down.
⚜ Patch test advised before first usage.
⚜ Best before 5 years from the date of manufacturing.

⚪ Cedarwood ⚪ Patchouli ⚪ Sandal ⚪Nutmeg ⚪ Pink Pepper ⚪ Rosewood ⚪Teak wood ⚪ Black Pepper

This product has been thoroughly tested by dermatologists and is guaranteed safe and dermatologist approved.

BestIndian Lord meets all existing and proposed norms of the Directorate General of Civil Aviation regarding usage of perfumes by pilots and flight crew.

⚜ How does this elixir create a better mood?

The olfactory receptor cells contain cilia where molecular reception with the fragrance occurs and sensory transduction starts. At one side, the olfactory receptor neurons extend through the epithelium to contact fragrant molecules in the air. At the other end, the olfactory receptor cells in the epithelium form axons to penetrate the cribriform plate of bone, reaching the olfactory bulb of the brain where they converge to terminate with post-synaptic cells to form synaptic structures called glomeruli. Each glomerulus receives input from olfactory sensory neurons expressing the same type of fragrance receptor. The glomeruli are connected in groups that converge into mitral cells and tufted cells. The mitral cells and tufted cells are the primary efferent projection neurons of the olfactory bulb. From the mitral cells, the olfactory information is transmitted directly to the higher olfactory cortex in the corticomedial amygdala portion of the brain through olfactory tract where the signaling process is decoded and olfactory interpretation and response occurs.

⚜ How does this elixir positively influence emotions and memories?

BestIndian™ Perfume Elixir’s fragrance molecules have a molecular weight of <300 Da, which enables their perception via the human olfactory system. In the olfactory process, the fragrant molecules in the air attach to the cilia of olfactory receptors in the olfactory epithelium, located in the nasal cavity. Then the guanine nucleotide binding protein (G-protein) coupled receptors (GPCR) are activated and electrical signals are generated. Subsequently, the electrical signals are transmitted to the brain by olfactory sensory neurons via olfactory bulb and higher olfactory cortex. Consequently, these electrical signals modulate the brain functions including memory, thoughts, and emotions. Several studies have shown that the effects of BestIndian™ Perfume Elixir’s constituent essential oils, on mood, physiology and behaviour, are due to the their direct and intrinsic ability to interact and affect the central nervous system.

⚜ How does this elixir provide limbic system effects?

BestIndian™ Perfume Elixir’s fragrance molecules stimulate the lining of nerve cells which trigger electrical impulses to the olfactory bulb, which transmits the impulses to the gustatory center, the amygdala and other part of the limbic system of the brain. Through their profound physiological and psychological effects, these elixirs directly control the limbic system which controls heart rate, blood pressure, breathing, stress level, hormone balance and memory.

⚜ How does this elixir positively affect Cognitive functions?

Inhalation of BestIndian™ perfume Elixirs highly affects the cognitive function since the fragrance compounds are able to interact with receptors in the central nervous system. Furthermore, many studies have suggested that the olfactory stimulation of these elixirs produces immediate changes in physiological parameters such as blood pressure, muscle tension, pupil dilation, skin temperature, pulse rate and brain activity.

Bharat

⚪ Spring '24 Collector's edition

⚜ BestIndian™ Lord is the the most exclusive perfume in the world. To ensure that your your signature fragrance remains truly yours, only fifty of this perfume would be created in the Spring '24 batch.
⚜ BestIndian™ Perfume Elixirs are intended to become an integral part of the personal collection of fragrance connoisseurs. Each perfume elixir has been created after years of meticulous research and recreates the fragrances of the ancient kingdoms of the civilizations of India, spanning across millenniums.

⚪ BestIndian™ perfume elixirs are created from herbs and plants which contain various bioactive compounds such as nerol, linalool, linalyl acetate, geraniol, pinene, coumarin, camphor, thymol, citronellol, citronellal and citral, etc., which exert various beneficial psychophysiological effects; and help cognitive functions by boosting mood, promoting relaxation and mental clarity, enhancing concentration levels and making you feel good by triggering the release of neurotransmitters like serotonin and endorphins.
⚪ Long lasting fragrance which is released gradually for hours after application in a subtle and non-overwhelming manner. The fragrance of BestIndian™ Perfume Elixirs can last from 7 to 48 hours, depending on factors including season, indoor or outdoor usage, skin characteristics, humidity and perspiration levels.
⚪ The trademarked 3-in-1 formula of this perfume elixir provides three different fragrance notes, which are released at fixed intervals post application. Head notes are experienced first, followed by heart notes and finally soul notes.
⚪ When applied on pulse points, and areas of high body heat, the bioactive ingredients of this perfume are triggered which help provide the skin with anti-oxidants.
⚪ Alcohol free- therefore doesn't dull the senses or cause drowsiness
⚪ Paraben-free - therefore doesn't cause any ailment associated with synthetic chemical based perfumes including cancer or reproductive damage.
⚪ BestIndian™ perfume elixirs are designed to be truly exclusive. A perfume elixir provides subtly different scent on different individuals, as its fragrance is a result of the elixir’s constituents’ interactions with body chemistry of the user. Each person's body chemistry reacts differently to the elixir, thus your fragrance becomes your trademark olfactory signature, shared with no one else. Your aroma - yours alone.
⚪ BestIndian™ Perfume Elixirs provide therapeutic benefits via skin absorption, and via olfactory stimulation through fragrance inhalation. When inhaled, the scent molecules in BestIndian™ Perfume Elixirs travel from the olfactory nerves directly to the brain and interact with the amygdala, the emotional centre of the brain. These elixirs help maintain health and overall well-being by improving blood circulation, strengthening immunity, reducing stress levels, providing aphrodisiac benefits, and relaxing nerves as well as muscles in the body.

⚪ For best results apply this roll-on perfume elixir on pulse points which are the warmest areas on the body, such as the wrists, neck, and behind the ears. Roll-on benefit ensures that it can also be easily applied on shoulders, chest, below midriff, ankles and calves, etc.
⚪ Avoid applying perfume elixirs on clothing, as they may leave stains. Direct application to the skin allows the natural body heat to interact with the elixir, triggering the beneficial effects, and enhancing its scent and longevity.
⚪ Perfume elixirs adhere better to moisturized skin, enhancing their longevity, sillage and projection. Before application, kindly ensure that your skin is well-hydrated by using a fragrance-free lotion or moisturizer. Moisturized skin helps create a seamless blend of the elixir with the skin.
⚪ Please air dry/towel dry the skin completely after a shower, before applying the elixirs. Water droplets present on the dripping skin can dilute the elixir and affect its performance.
⚪ Rubbing the wrists vigorously together after application should be avoided as it can generate heat and friction, causing the fragrance molecules to break down and alter the scent signature. If rushed for time, gently blow air on the wrists post application, for a few seconds, to hasten the absorption in the skin.

⚜ For external usage only.
⚜ Perfume Elixirs are sensitive to light, heat, and air.
⚜ To preserve their quality, storage in a cool, dark and dry place away from direct sunlight, is advised.
⚜ Please cap the bottle after usage to prevent air exposure, as prolonged exposure can degrade the fragrance and reduce its potency over time.
⚜ Please do not store on your bathroom shelf. Humidity and dampness do not react well with fragrances and break them down.
⚜ Patch test advised before first usage.
⚜ Best before 5 years from the date of manufacturing.

⚪ Cedarwood ⚪ Patchouli ⚪ Sandal ⚪Nutmeg ⚪ Pink Pepper ⚪ Rosewood ⚪Teak wood ⚪ Black Pepper

This product has been thoroughly tested by dermatologists and is guaranteed safe and dermatologist approved.

BestIndian Lord meets all existing and proposed norms of the Directorate General of Civil Aviation regarding usage of perfumes by pilots and flight crew.

⚜ How does this elixir create a better mood?

The olfactory receptor cells contain cilia where molecular reception with the fragrance occurs and sensory transduction starts. At one side, the olfactory receptor neurons extend through the epithelium to contact fragrant molecules in the air. At the other end, the olfactory receptor cells in the epithelium form axons to penetrate the cribriform plate of bone, reaching the olfactory bulb of the brain where they converge to terminate with post-synaptic cells to form synaptic structures called glomeruli. Each glomerulus receives input from olfactory sensory neurons expressing the same type of fragrance receptor. The glomeruli are connected in groups that converge into mitral cells and tufted cells. The mitral cells and tufted cells are the primary efferent projection neurons of the olfactory bulb. From the mitral cells, the olfactory information is transmitted directly to the higher olfactory cortex in the corticomedial amygdala portion of the brain through olfactory tract where the signaling process is decoded and olfactory interpretation and response occurs.

⚜ How does this elixir positively influence emotions and memories?

BestIndian™ Perfume Elixir’s fragrance molecules have a molecular weight of <300 Da, which enables their perception via the human olfactory system. In the olfactory process, the fragrant molecules in the air attach to the cilia of olfactory receptors in the olfactory epithelium, located in the nasal cavity. Then the guanine nucleotide binding protein (G-protein) coupled receptors (GPCR) are activated and electrical signals are generated. Subsequently, the electrical signals are transmitted to the brain by olfactory sensory neurons via olfactory bulb and higher olfactory cortex. Consequently, these electrical signals modulate the brain functions including memory, thoughts, and emotions. Several studies have shown that the effects of BestIndian™ Perfume Elixir’s constituent essential oils, on mood, physiology and behaviour, are due to the their direct and intrinsic ability to interact and affect the central nervous system.

⚜ How does this elixir provide limbic system effects?

BestIndian™ Perfume Elixir’s fragrance molecules stimulate the lining of nerve cells which trigger electrical impulses to the olfactory bulb, which transmits the impulses to the gustatory center, the amygdala and other part of the limbic system of the brain. Through their profound physiological and psychological effects, these elixirs directly control the limbic system which controls heart rate, blood pressure, breathing, stress level, hormone balance and memory.

⚜ How does this elixir positively affect Cognitive functions?

Inhalation of BestIndian™ perfume Elixirs highly affects the cognitive function since the fragrance compounds are able to interact with receptors in the central nervous system. Furthermore, many studies have suggested that the olfactory stimulation of these elixirs produces immediate changes in physiological parameters such as blood pressure, muscle tension, pupil dilation, skin temperature, pulse rate and brain activity.

Bharat